SanTasti is put to the test by the Pilsbury Wine Company.

Be warned, this tasting is very cruel to young taste buds!!!

Part 1

Part 2

We at SanTasti recently realized that everyone in the wine world always gets asked or asks their peers “how they got into this business?”

It is a story we are all familiar with and it requires little thought to answer, only a quick recollection of each of our histories and the events that lead us down the path to jumping into the wine business.

We also realized that these 30 second to 3 minute stories are perfect for the web and that is exactly where we are going to put them.

This is where winejump comes into play. A place to share our stories on how and why we jumped into the wine business.

My goal with all of this is to put a face on the wine industry. And provide another medium for all of us to connect with our peers and supporters.

The videos you see on the site are ones that I have filmed while out on the central coast visiting wineries and promoting SanTásti.

If you are outside of our area on the central coast then I strongly encourage you to film your own videos and send us the youtube link. It’s not that hard, you can do it. All you need is a webcam and your personality. We’ll take care of the rest. For those who have videos up on winejump… put them on your site… show your customers who you are and why you do what you do for them.

Our wines and foods are all interesting in their own right, but it’s the people that stand behind them that we are really interested in here at winejump. And that’s exactly what we are going to feature.

Last week Nicole and I spent some time up in Sonoma County to demo SanTasti for some barrel tastings. Needless to say, we had a lot of fun pouring the new SanTasti for everyone at Harvest Moon and Hop Kiln wineries. The weekend was an overall success for both of the wineries with hundreds of people coming out to sample the wines. These barrel tasting events are a bargain for the weekend wine warriors. For about 20 bucks you get to go around to all of the participating wineries and taste a couple of wines out of the barrel and what’s behind the bar and in the bottle. On top of that, the wineries usually provide food that pairs with what is being tasted out of the barrel. It’s a great deal for those on a budget and usually a great time to join a wine club or two to take advantage of some special offers.

We poured SanTasti for a lot of people over the weekend and we were very excited to see that people are really starting to understand the value of our product and a cleansed palate as they were grabbing four packs left and right. We really appreciate the support and enthusiasm from all the tasters over the weekend who gave us the opportunity to show them the who, what, why, and how’s of SanTasti. It’s all a part of the educational process of highlighting how SanTasti is not water, it’s a palate cleanser.

One of our new SanTasti friends took this picture of Nicole and I. if anyone else has any SanTasti sightings please send them in to info@santasti.com. Thanks William, it was a pleasure meeting you too!

Nicole Chamberlain and Andrew Macaluso with SanTasti in Sonoma

A quick heads up. I spent the weekend at Harvest Moon right next to the barrel of 2007 Zinfandel. This Zin was coming out fantastic out of the barrel. It is a four vineyard blend from vines within two miles of Harvest Moon in the Russian River Valley. The fun part was tasting the 07 out of the barrel and then trying the 06 out of the bottle. SanTasti really came in handy hear when tasting out of the barrel because unfinished wines are… well, unfinished for lack of a better word. I’m really looking forward to the 07 Zin. They will be bottling in July and releasing the vintage in October if my mental notes are correct.

To wind it up I’d like to say check back often for more blog posts. More of us will be posting in the near future. Lastly, for those who have signed up for the newsletter, it’s coming soon. I promise.

Thanks all you SanTastians,

-Andrew