We at SanTasti recently realized that everyone in the wine world always gets asked or asks their peers “how they got into this business?”

It is a story we are all familiar with and it requires little thought to answer, only a quick recollection of each of our histories and the events that lead us down the path to jumping into the wine business.

We also realized that these 30 second to 3 minute stories are perfect for the web and that is exactly where we are going to put them.

This is where winejump comes into play. A place to share our stories on how and why we jumped into the wine business.

My goal with all of this is to put a face on the wine industry. And provide another medium for all of us to connect with our peers and supporters.

The videos you see on the site are ones that I have filmed while out on the central coast visiting wineries and promoting SanTásti.

If you are outside of our area on the central coast then I strongly encourage you to film your own videos and send us the youtube link. It’s not that hard, you can do it. All you need is a webcam and your personality. We’ll take care of the rest. For those who have videos up on winejump… put them on your site… show your customers who you are and why you do what you do for them.

Our wines and foods are all interesting in their own right, but it’s the people that stand behind them that we are really interested in here at winejump. And that’s exactly what we are going to feature.